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Ice and snow economy concept stocks have been active recently and strengthened again yesterday. At the close, Jingxue Energy Saving had a daily limit of 20%, Dalian Shengya, Yingpaisi and Iceberg had daily limit, and Changbai Mountain and Sanfu Outdoor rose by over 5%.A shares fluctuated higher, and the large consumer sector collectively strengthened.Yesterday, the big consumption sector "blossomed more", with retail, ice and snow tourism, food and beverage leading the way. At the close, among the retail stocks, more than 20 shares including Three Squirrels, Maoye Commercial, Zhongbai Group, Hangzhou Jiebai, Yimin Group, Cuiwei and Guangbai have daily limit.

Institution: The "New Year's Market" configuration has a high winning rate.As for the market outlook of the brokerage sector, Guojin Securities said that in 2025, liquidity is expected to be further relaxed, which will improve the stability of the market, the improvement of economic fundamentals will be confirmed, and the stock market is expected to rise further, which will benefit the valuation and performance of the brokerage sector.Citic Securities said that near the Spring Festival, the superposition policy is expected to heat up, and consumption is expected to usher in a new round of rebound and repair. CITIC Securities suggested that the consumption allocation should be progressive from both offensive and defensive to flexible varieties. In terms of both offensive and defensive, we can pay attention to consumer internet, dairy products with low valuation and high return, and mass catering that are expected to be the first to stabilize; In the aspect of flexibility, the catering supply chain, alcohol, human resources services, hotels and so on with obvious pro-cyclical characteristics are considered.

In the news, official website, the Hangzhou Municipal Government, recently released the "Three-year Action Plan for Hangzhou to Build" the City of Games: Never Sleeping in Hangzhou "(2025-2027) for public comments, which mentioned that excellent commercial enterprises should be cultivated, and commercial enterprises should be encouraged to develop headquarters economy and carry out chain operation.Ping An Securities judges that the growth style of A-share market will be more flexible in 2025, and structural investment opportunities will increase.Huaxi Securities believes that in 2025, A-share earnings are expected to usher in an inflection point, with a high probability of technological growth assets, and revenue growth is expected to become the dominant factor in style allocation. The short-term "New Year's Market" has been launched, focusing on the value direction of the market before the year, and looking at the two main lines of domestic demand and advanced manufacturing after the year. It is expected that A shares will remain in a volatile state, and the "New Year's Market" configuration has a high winning rate.